Quality science journalism is extremely important in today’s complex media landscape. Whether you are a scientist, a Public Information Officer or an award winning science journalist, sharing important scientific findings in an interesting and accurate manner can prove challenging within this landscape.
In this PLOScast, Elizabeth Seiver speaks with Matt Shipman, science writer and author of The Handbook for Science Public Information Officers, about his experience as a PIO for North Carolina State University and his advice for anyone interested in promoting scientific research. The interview covers the process of creating a press release, the impact of journal preprints on science journalism, social media tips for scientists and the changing media landscape.
Interested in learning more? Follow Matt on Twitter @ShipLives and checkout these helpful links:
- Handbook for Science Public Information Officers
- Science Blogging: The Essential Guide
- Matt’s blog: SciLogs
- Churnalism defined
- Study that used printer strike at the New York Times to examine effect of press coverage on science communication
- Carl Zimmer, science journalist, on reporting on Stephen Hawking’s paper on the arXiv
- Fivethirtyeight science reporting
- Social networking for scientists
- Recent article by Christie Wilcox on science blogging
- @SavedYouAClick on Twitter