What’s a food industry to do?

Yesterday our friend and colleague Yoni Freedhoff posted a video on his blog of a talk that he was planning to give to a food industry breakfast.  However, he was uninvited a few days before the talk, so he recorded the video and published it on his blog, where it’s already received a staggering 100,000 views (trust me, scientific talks don’t generally get 100,000 views on youtube).

The video is called “What’s a Food Industry to do?”, and looks at some of the absolutely ridiculous things that the food industry does to essentially trick people into buying their products by portraying them as more healthy than they are.  For example saying that something has “no sugar added”, despite being almost entirely made of sugar.  Or Coca Cola claiming not to advertise to children, despite co-branding toys and sponsoring child-focused events.

The video is 13 minutes and very entertaining.  Definitely worth watching during your lunch break.

Travis

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What’s a food industry to do? by Obesity Panacea, unless otherwise expressly stated, is licensed under a Creative Commons Attribution 3.0 Unported License.

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4 Responses to What’s a food industry to do?

  1. This video is so good! Glad it’s received a lot of attention!

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  2. PS, I have to plug these posts about the same issues. I hope you’ll check them out, I’m really proud of them:

    “Dear American Consumers: Please don’t start eating healthfully. Sincerely, the Food Industry.”

    http://bit.ly/QHV7Jl

    and:

    “The Decline and Fall of Food: How our greatest fuel source became our greatest health threat.”

    http://bit.ly/ToPj4b

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  3. kara says:

    Your info is spot on – but I blame consumers for falling for this as much as the firms. It’s pretty simple – do not buy and do not eat processed foods!

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