Live Right Now

Some exciting news this week as the CBC (one of Canada’s major TV & Radio networks) has launched a six-month campaign titled Live Right Now, which aims to encourage Canadians to live healthier lifestyles and has the ambitious goal of “chang[ing] the health of this country”.

Although the CBC is promoting the initiative through all of its media platforms, the heart of the campaign is an online community at www.LiveRightNow.ca, where you can join other individuals who are also making healthy lifestyle changes.  You can join an existing group (such as this one), or you can create your own.  The most useful aspect of the site is likely the daily challenges that it offers – such as filling the fridge with veggies, as well as advice on easy ways to assess and track important indicators such as your waist circumference or aerobic fitness.

The CBC is also featuring a ton of content on it’s TV, radio, and web platforms as well – including a number of polls on how healthy Canadians think they are (not surprisingly, the typical perception is rosier than what the stats suggest), and interviews with experts such as our friend Arya Sharma of the Canadian Obesity Network (CON).

The project is targeted at Canadians but open to anyone, so if you’re looking to move towards a healthier lifestyle I would strongly encourage you check out the site and consider signing up for one or more of the challenges.  And if you do sign-up, I’d love to hear your experience so feel free to leave a comment or tweet me at @travissaunders.

Good luck, and go check out the site – www.liverightnow.ca.

Travis

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The Live Right Now by Obesity Panacea, unless otherwise expressly stated, is licensed under a Creative Commons Attribution 3.0 Unported License.

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4 Responses to Live Right Now

  1. WRG says:

    I’d be interested to hear what you have to say about “Village on a Diet”, the CBC series that is part of the Live Right Now “movement”.

    Personally, I think it’s a combination of the Biggest Loser and Extreme Home Makeover with a Canadian twist. A huge disappointment, filled with everyone stereotype about overweight that you could possibly as for.

    Just my opinion.

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  2. WRG says:

    Oops. Sorry about those typos. That show just brings out the angry woman in me.

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  3. KR says:

    I have to agree. I still have some enthusiasm for their concept but I was disappointed in the exploitive and in-your-face nature of the Village on a Diet program. I also think CBC must take care to retain their journalistic integrity while they are jumping on the (admittedly worthwhile) bandwagon. Not everyone responds by having people yelling in their face. Not in the long run. And aren’t we in this for the long run?

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  4. x-ine says:

    I haven’t seen the “Village on a Diet” series but I am enjoying the content I’ve heard on CBC Radio so far. I hope this campaign does some good – or at the least inspires people to take charge of their health.

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