Why Scientists Should be Science Communicators; or, Having your Cake and Eating it Too

If we abandon (for the moment) the greater good one might do for society by helping the general public (and the media) become more science-literate,  what’s in it for scientists who opt to devote some of their scarce “free time” to blogging, giving interviews, and tweeting – let alone participating in panels to share insights on all of the above?

scicomm panel

SciComm panel participants at Spot On London, Nov/2013: Moderator Richard Johnston with Brian Wecht (The Story Collider), Suzi Gage (University of Bristol), Michelle Oyen (Cambridge University)

This storify, created  by Dr Rich Johnston – a scientist who blogs – provides an excellent  recap of a Spot On London 13 session exploring this question in depth: why, and how best, should scientists communicate about their work to a larger audience? In this session “larger” is taken to mean outside one’s discipline and/or outside  the scientific community to media, policymakers, funders, and the general public.

From the perspective of this attendee (who missed more than a few points since she was live tweeting the proceedings), Rich makes the most of the Storify tool by adding his own running commentary to participant tweets – from the live audience in London and those watching the live stream worldwide – documenting this highly interactive session. Our thanks to @DrRichJohnston, a senior lecturer in the Materials Research Centre, Swansea University and a British Science Association Media Fellow (based at Nature) who offers his own bits of science communication at The Johnston Lab blog, which can be found here.

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One Response to Why Scientists Should be Science Communicators; or, Having your Cake and Eating it Too

  1. Jeremy says:

    So what’s the summary of the answer? Why should scientists be science communicators? How does it benefit them?

    I am trying to read the storify / watch the video, but they are very long. A summary would be nice…